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LA PORTADA DEL NUEVO CATÁLOGO ES DE ...

THE COVER OF THE NEW CATALOGUE IS BY…

“Tired of ferrying souls across the river Acheron in exchange for coin, Charon has become a food and pizza delivery guy. As he rides a flying container, he zips weightlessly back and forth across an imaginary, ethereal world”. This is the description provided by Quim Hereu of his work for the cover of the 2019-2020 García de Pou catalogue. The artwork depicts Charon’s old boat empty and unused, as well as various “strambotic beings watching his movements which are worthy of the best French acrobat. In the background, a snail of Time hands out eternal youth to anyone who wants it”. This is a hugely characteristic piece by Quim Hereu, a Catalan painter considered to be the leading exponent of Strambotism, an artistic offshoot that was begun by Joan Fuster Gimpera in the 1970’s in L’Empordà. Gimpera passed down the art of Strambotism to Hereu so he could be his successor and revitalise it. By applying his unique style to the underlying essence of the products by García de Pou, he has produced a piece of exquisite quality.

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Times - García de Pou

TIMES: originality and authenticity in a design with vintage style

There must be a reason why the Times design by García de Pou for bags, wraps and cones is one of our best sellers. Besides being practical and functional, it exudes a vintage charm reminiscent of the early 20th century or even earlier. However, it not only just reflects those years but actually recreates them. Times is an original and unique design that imitates newspaper paper and reproduces real adverts from old magazines, in English. We use genuine adverts, we don’t make them up; hence the originality of Times. These adverts are not chosen at random either but rather with the utmost care and always bearing in mind that the multifarious bags, wraps and cones on which this design is used usually contain food. We know that whoever has a Times in their hands will end up reading the adverts, just because; because they catch your eye, because they reflect trends in aesthetics, fashion, health, music, business… In other words, a whole era. That’s why we painstakingly check and assess the suitability of each advert printed on some 40 different items, whether on white or kraft brown.

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Envases de cartón | García de Pou

Biodegradable solution for our disposable products: cardboard

Until recently, most of the thousands of tonnes of disposable plates, cups and cutlery consumed every year in Europe was made from plastics, while only a small number of these products were fully biodegradable. As people have become more conscious of our impact on the environment, we have gradually changed the composition of these products and opted to use more environmentally-friendly materials. This trend is on the increase. We are firmly committed to sustainable materials at García de Pou, and paper/cardboard is the best example of them.

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Bufet desayunos | García de Pou

Breakfast, buffet style

Breakfast is a delicious treat every morning. When the alarm goes off, and we get up feeling relaxed and hungry, there’s nothing better than a great selection of food to make the first meal of the day a real feast.

We’re sure you’ll agree that one of the best things about travelling and staying in hotels is the breakfast. That’s because the great variety of products that a breakfast buffet offers is sure enough to make anyone hungry. Fortunately, however, these days this service is not exclusive to hotels, as some cafes and restaurants also offer lunch buffets to their diners.

Do you fancy breakfast?

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García de Pou

We’re adding new equipment to be more efficient and sustainable

We’re adding new equipment in 2018 and 2019 to increase production and meet customer demand even faster. However, another of our goals is to strengthen our resolve to comply with the proposed European Directive of 28/05/2018 on reducing the environmental impact of certain plastic products that suggests a number of items will soon be banned. This clearly highlights the need to prepare a decent offer of carton packaging and alternative materials.

At García de Pou, we are firmly committed to more sustainable materials. As a result, we have numerous machines focused on the manufacture of paper/cardboard products; materials that are environmentally-friendly and capable of replacing plastic.

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La elegancia de la comida para llevar

The elegance of takeaway food

The way we understand gastronomy is changing and a fine example of that is the rise in takeaway deliveries. This service has become a new niche market and a business option for many restaurants not wanting to waste the change to bring their cooking style into every home in the city.

Recent studies on the takeaway delivery sector strongly suggest that this business is growing because its target audience is becoming increasingly more varied. Nonetheless, there is no doubt that the core target is made up by young, cosmopolitan people with an average disposable income whose orders in 2017 led to a contribution from the sector to the economy in Spain alone of 2.4 billion euros and an estimated more than 21 billion worldwide.

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Parole is flooding the streets – Words that reach everybody

Like the fresh autumnal air, Parole is flooding the streets of our cities to become the best type of wrapping around. How better to protect our food than with a Parole-style dress?

Parole takes the shape of a fantastic branded suit, perfectly adaptable and ideal for food items. This disposable product has a vintage-style typographic design, builds an air of casual grace and recalls its Italian inspirations that carry you off to the country of dolce far niente. Its design plays with various graphical styles to add vibrancy to the packaging.

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Centra García de Pou

EXPANSION OF GARCÍA DE POU FACTORY IN ORDIS TAKING SHAPE

Work on expanding the installations at our factory in Ordis is moving along at a good pace. Two new warehouses have been built to streamline the depot and order picking area. This will double our storage capacity, provide easier access to a larger number of items and optimise the direct preparation of orders. Our final goal is to guarantee immediate supply to our customers regardless of the volume ordered and to reduce order preparation time to a minimum.

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ICE CREAM PARLOUR TRENDS

The summer is here, and with it the snack par excellence for the season: ice cream. To spice up their menus, ice cream parlours revisit classic specialities, pay attention to consumption habits, take food intolerances into consideration, offer reduced fat and low sugar ice creams, and spruce up their presentation.

Flavour, colour, price, presentation and—increasingly so—the levels of fat and calories all influence a consumer’s decision when buying ice cream. We are starting to see ice creams that include organic stevia, protein A1-free ice creams, low glycaemic index ice creams and ice creams that avoid milk protein. There are also lines of vegan ice creams. Some are made from natural ingredients that customers select on the spot. These include kombucha, one of the drinks in fashion at the moment to which are attributed numerous health benefits. In short, traditional ice-creams are all the rage right now.

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Novedades catálogo 2018/19 - part 3

NEW FEATURES IN OUR CATALOGUE 2018/19 (III)

There are still a few more new items in our 2018/19 catalogue that we would like to highlight. This time, we would like to present our new doilies made from natural kraft paper, the information stickers with allergy-related information and more additions to the American Style range of baskets, among other things.

To our range of black and white, round and rectangular doilies, we have added some delicate natural kraft paper doilies with ornamental die-cut designs (pg. 207, 225.06 to 225.11, 224.49 and 224.51 to 224.54). These are perfect for presenting tarts, cupcakes and all kinds of baking and pastry products. This paper is greaseproof and—being processed to a lesser degree—keeps its natural brown colour, something that evokes nature and is highly appreciated by consumers.

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