People don’t go to a restaurant just to eat, but to have an experience. We are no longer satisfied with reviews like «you can eat well there». We also value pleasant ambience, cosy decoration, thoughtful service and other details that contribute to our well-being. These aspects are applicable in all kinds of businesses: bars, snack bars, foodtrucks, etc. It doesn’t just matter what is offered, but how it is offered.
We propose seven ideas that, with a small budget, can be the qualitative jump in your business that differs you from your competition.
Win your clients over right from the start, offering them a light aperitif with their first drink.
Your client’s first impression is built on his first experience. A good quality nibble, presented in mini-plates in original shapes will make the client want to stay.
Use table mats as a branding and design element.
Hundreds of businesses open every day with a design proposal that has been carefully thought upon. As we said in a previous post, it’s possible to lay a table elegantly by using table mats and soft and spongy paper napkins, without resorting to linen cloth. Combining role tablecloths with table mats creates a highly visual and original effect. You’ll find the ideal formula to set your tables and help reinforce the message of your establishment between pages 24 and 61 of our catalogue.
White chinaware is a winning choice.
In García de Pou, we bet on white chinaware never failing you; basic but refined, it’s simplicity and elegance is always a good choice. Reclaim the use of the bowl for soups, rices and salads. Use your imagination with china in all its variety of shapes.
Offer a cloakroom.
If anything can be bothersome during a meal, it’s not having somewhere to leave overcoats, scarves and handbags. Keep a closet space, possibly managed by waiters, or in the client’s sight. This kind of unexpected detail adds points to the customer’s experience.
Light influences our mood.
Most clients want to see their food clearly and prefer direct light. Candles or a table lamps give warmth and relax the atmosphere.
It’s the little things that make us feel good: flushable towelettes.
Whatever you do to improve hygiene is a point in your favour. Offering flushable towelettes in your bathroom, especially if these have a pleasant perfume, records a sensory memory and will contribute to a positive client experience.
Keep families with children in mind.
If your business is not clearly positioned in the «only adults» segment, it’s worthwhile to keep a stock of balloons, colour pencils and coloring notebooks.
As you see, it’s the small investments that influence a client’s decision to choose you and, most important of all, to come back! We hope that we’ve inspired you!
